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At 2K Realty, we recognize that some homeowners prefer a more hands-on approach to selling their property. Our home selling program, the $2,000 Commission Program, allows sellers to actively participate in marketing their home while still benefiting from the full service and protection of working with a licensed real estate professional. This option is particularly attractive to homeowners who have thought about selling For Sale By Owner but still desire the advantages of professional representation.
When you list your property with 2K Realty, your home is marketed just like any traditional listing, benefiting from our innovative home selling program. This includes being listed on the Multiple Listing Service (MLS), marketed through professional real estate channels, and receiving full brokerage representation throughout the transaction.
Additionally, you have the flexibility to participate in the marketing of your home. For example, you may hold your own open houses, share the listing with friends, neighbors, or coworkers, and promote the property through your personal network.
If you introduce a buyer who is not represented by a real estate agent and that buyer purchases the property, the real estate commission is reduced to a flat $2,000.
The reduced commission applies when:
- The buyer first views the property with the seller, and
- The buyer does not have a real estate agent, and
- The transaction proceeds with Ethan Lema representing the sale through the 2K Realty home selling program.
This allows sellers to save thousands in real estate commission while still benefiting from professional representation.
The listing agreement for 2K Realty still includes a standard real estate commission structure. The reduced commission does not apply if: Ethan Lema introduces the buyer, another real estate agent represents the buyer, or the buyer first views the property with the seller but later chooses to participate in the home selling program with another real estate agent. In these scenarios, the transaction proceeds under the standard commission terms of the listing agreement.
At 2K Realty, every listing benefits from our comprehensive home selling program, ensuring that buyers are effectively reached, regardless of how they are found. Our professional services include:
- Pricing strategy and market analysis
- MLS listing exposure
- Professional marketing
- Contract preparation and negotiation
- Transaction coordination
- Escrow and closing management
Sellers can expect the same full-service support from 2K Realty, whether the buyer comes through the MLS, another agent, or the seller's own efforts, all while optimizing real estate commission.
Sellers who wish to host their own open houses can rely on the full support of 2K Realty. Our home selling program includes essential tools such as open house signs, property flyers, and guest sign-in sheets. All visitor information collected during the open house is forwarded to Ethan Lema, who is ready to follow up with potential buyers and assist with the transaction, ensuring a smooth process while keeping real estate commission considerations in mind.
This home selling program from 2K Realty offers homeowners the best of both worlds: the professional marketing and protection provided by a licensed brokerage, along with the opportunity to save on real estate commission if they can introduce the buyer themselves. It's a flexible option designed for sellers who want to stay involved while still benefiting from the guidance of an experienced professional throughout the process.

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